Jake de Grazia
Internet Entrepreneur
MorePerfectMarket.com


Jake de Grazia graduated from Brown University in 2003, enrolled in a nine week intensive Chinese language program at Middlebury College, and immediately fled the country. After four months in northeastern Australia picking fruit, scrubbing decks, and teaching tourists how to snorkel, he moved to Beijing. He spent his first two years there studying Chinese, translating, interpreting, and doing capacity building and fundraising work for Chinese microfinance institutions. In early 2006, he was hired by the founders of LanguageCalls, a technology company delivering live one on one tutoring over the internet. He has recently returned to the USA to pursue another startup project, a website to help people consume more responsibly. The site is a brand comparison tool that aggregates expert opinions and user contributions to identify which companies are taking what steps to create a more sustainable and humane world.